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Why Escalation Is Critical in D2C Automation

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Bad automation traps customers. Good systems know when to step aside. An exei AI Agent for D2C escalates early when nuance or emotion shows up, passing context so humans don’t start cold. I’ve seen trust disappear when people had to repeat themselves. Exei treats escalation as success, not failure. Conversations continue instead of restarting, which is where real brand credibility lives. https://www.theseobacklink.com/detail/transform-dc-success-with-innovative-ai-agent-solutions181242

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